Marketing Specialist

Company: Труфанова Ангелина

Tashkent

Salary: 8000000 – 12000000 UZS

Marketing Specialist at RIBAMBELLE Restaurant (1-3 years of experience) Salary: 8,000,000 - 12,000,000 UZS with KPI Employment Type: Full-time Work Format: On-site Schedule: 5/2, 10:00 - 19:00 Address: Tashkent, Batyra Zakirova 7 Description The position is focused on independently managing RIBAMBELLE restaurant's marketing activities, launching advertising campaigns, attracting traffic, and increasing visitor conversion, with a focus on growing key metrics and ROI. Responsibilities: Development and implementation of the company's digital strategy Management of performance-based customer acquisition channels Analysis of the acquisition funnel and conversion optimization Work with web analytics systems (Google Analytics, Yandex.Metrica) Coordination of contractors and freelancers for digital initiatives Preparation of reports on digital channel effectiveness Testing new digital channels and marketing hypotheses Optimization of Customer Acquisition Cost (CAC) Setup and management of advertising campaigns in Google Ads Setup and management of advertising campaigns in Meta Ads

Responsibilities

• Development and implementation of the company's digital strategy
• Management of performance-based customer acquisition channels
• Analysis of the acquisition funnel and conversion optimization
• Work with web analytics systems (Google Analytics, Yandex.Metrica)
• Coordination of contractors and freelancers for digital initiatives
• Preparation of reports on digital channel effectiveness
• Testing new digital channels and marketing hypotheses
• Optimization of Customer Acquisition Cost (CAC)
• Setup and management of advertising campaigns in Google Ads
• Setup and management of advertising campaigns in Meta Ads

Requirements

• 1 to 3 years of experience as a Marketing Specialist
• Higher education in marketing or relevant professional courses
• Knowledge of digital marketing fundamentals and channels
• Experience with Google Analytics for analyzing traffic and user behavior
• Experience setting up targeted advertising on social networks (Meta Ads, TikTok Ads)
• Experience with Google Ads for launching and optimizing advertising campaigns
• Understanding of sales funnel and customer journey principles
• Portfolio with examples of implemented marketing campaigns
• Fluent written and spoken Russian
• Willingness to work on-site in Tashkent

Benefits

• Official employment according to the Labor Code of the Republic of Uzbekistan
• Transparent salary
• KPI bonuses based on marketing campaign results
• Annual salary review
• Flexible working hours
• Possibility of hybrid work format (office/remote)
• Budget for professional development and conference participation
• Work on diverse marketing projects
• Provision of a work laptop
• Subscriptions to professional marketing software
• Paid vacation
• Voluntary medical insurance after the probation period

Skills

• Writing persuasive copy
• Creating content plans
• Managing social media accounts
• Setting up targeted advertising in Meta Ads
• Setting up contextual advertising (Google Ads)
• Analyzing advertising campaign effectiveness
• Working with Google Analytics
• Optimizing advertising campaigns